Walmart Pet Insurance Powered by Petplan

I spearheaded the launch of Walmart Pet Insurance, a white-label venture of Petplan. Our mission: to establish an affordable and reliable pet insurance company. Collaborating closely with the Art Director of Copy, we undertook the challenge of building the brand from the ground up. The sole design directive was to seamlessly integrate Walmart+ branding. The outcome? A comprehensive brand presence comprising a website, emails, and paid social, showcasing our commitment to excellence in design and affordability.