Fetch by The Dodo
Fetch by The Dodo, formerly known as Petplan, stands as a prominent insurance and wellness provider, boasting a substantial subscriber base exceeding 300,000. During my tenure as a valuable member of the in-house team, I played a pivotal role in spearheading a comprehensive rebranding initiative for our digital presence. This encompassed a thorough transformation of our messaging strategy, customer education approach, and visual identity.